Join the HR visionaries who are modernizing recruitment
Flexible online learning to fit your busy schedule.
Study from anywhere, anytime.
24/7
Online at any time
and anywhere
420
Minutes of videos with
unique know-how
99%
Satisfaction from
our users
12+
Years
of experience
Invest in your
professional growth
The population is aging, with the average age of a working person in many countries now well above 42 years. It is increasingly risky to change jobs, the birth rate is falling rapidly, and some of the weakest classes are now graduating from universities and secondary schools. What does all this mean? It will become increasingly difficult to find and attract new talent for your firm. That’s why employer branding, optimizing recruitment processes, recruitment campaigns, and alternative advertising methods are so popular. That’s why the Digital HR Marketing platform was created. Educate yourself and stay ahead!
Who have we already trained
Thanks to Petra, we have managed to take our HR and our clients’ HR to a whole new level. She has helped several of our clients develop career pages on the web and create meaningful social media recruitment campaigns. Her guidance is comprehensive and wonderfully structured. You can tell she knows her industry perfectly. I highly recommend working with her, even for smaller companies. It’s much better to take advice than to muddle through on your own and try to figure out what works and what doesn’t.
I have known Petra, a lecturer of courses on HR marketing, Employer branding and ambassadors, for many years and I have gradually watched her gain new experience and knowledge in the use of marketing in recruitment. I’m so glad she has put together this revolutionary set of training courses. My Recruitment Process Outsourcing consultants go through them regularly and we are able to apply these methods in our own executive search work as well as with our clients.
Courses packed with information and professional from start to finish! Petra is a leader in her field and is always looking for ways to stay one step ahead. So the training includes the latest trends and relevant case studies directly from her practice. This means you will take away lots of tips and tricks that you can apply immediately. Definitely recommended whether you are an experienced HR matador or new to the field.
Choose your course
Access to
the digital library
Every month, we publish articles with tips and advice, e-books, checklists, and analyses of recruitment campaigns, advertisements, or career videos in a subscription-based digital library.
6 EUR
per month or 70 EUR per year
Employee ambassador programs
Involve your employees in spreading awareness of your employer brand through ambassador programs! You will learn how to set up the program, select suitable ambassadors, work with them, and evaluate the effect of their activities.
42 EUR
Employer
branding
Where do you stand as an employer? What is your company culture, and are your EVPs appealing, or do you need help setting them up? What activities specifically build your employer brand, and how do you monitor its development? That’s what this course is all about.
110 EUR
Recruitment marketing
Where in the candidate experience do you encounter bottlenecks at each point? We’ll explore leveraging communication channels more effectively, crafting attractive job ads, creating engaging career videos, expanding your talent pool, and optimizing further interactions.
150 EUR
Or opt for the bundle option and enjoy a complimentary
12-month digital library access.
Bronze
package
Ambassador Programs
+ Employer Branding
122 EUR
Silver
package
Ambassador Programs + Recruitment Marketing
155 EUR
Gold
package
Employer Branding
+ Recruitment Marketing
212 EUR
Diamond
package
Ambassador Programs
+ Employer branding
+ Recruitment Marketing
250 EUR
How it works?
1. Choose your course
2. Make a payment
3. Access your courses
4. Start studying
5. Earn certification
6. Apply your new knowledge!
Latest Articles
Employer branding on LinkedIn
At a time of intense competition among employers, an employer branding strategy is becoming an essential part of successful recruitment for companies. One of the most...
Employer Branding on TikTok
The competition in recruitment is so great that it is necessary to choose methods other than the traditional ones to attract new talent. The likes of an attractive job...
Why involve HR marketing in your company
HR marketing (recruitment marketing or HR marketing) is becoming an integral part of modern human resource management. It helps to create a recruitment strategy and...
FAQ
What is Digital HR Marketing?
Digital HR Marketing is an educational platform catering to HR specialists, recruitment marketing professionals, and recruiters. In addition to pre-recorded courses, it offers premium articles, all focused on enhancing employer branding, optimizing the candidate journey, and leveraging marketing in recruitment processes.
What can I learn?
Digital HR marketing focuses primarily on recruitment or optimization of recruitment processes through the use of classic marketing. In this pilot phase, you will find content on our platform primarily focused on employer branding, employee ambassador programs, optimizing the candidate journey and using marketing in recruitment processes.
How long do I have access to the courses?
You get access to your courses at any time during the next 12 months.
Can I also become a lecturer in Digital HR Marketing?
Yes! Digital HR Marketing was founded with the idea that the content published here will gradually expand to include more topics and lecturers. Just let us know via email – support@digitalhrmarketing.com and let’s finalize all the details.